Agenda

Forecast 2014 Sponsors

Sponsors

Forecast 2014 Agenda

Workshop Best Practice ODCA U Session Hot Topic Hackathon Proof of Concept Platinum Sponsor Gold Sponsor Meet Ups Keynote Benefits
08:00 AM – 09:00 AM Registration - Mezzanine Hallway
09:00 AM – 10:30 AM

Implementing and Managing Cloud Networks
This workshop will focus on deployment of cloud networks in conjunction with compute Infrastructure as a Service. A key resource for this session will be the ODCA IaaS usage models, where the participants will choose the appropriate usage scenarios based on the cases presented. SDN and NFV will be discussed. Participants will gain hands-on experience implementing and managing cloud networks using self-service tools in a public cloud.

Presenter:
David Casper, CTO North America, Moogsoft
Chris Swan, CTO, CohesiveFT

Workshops require additional pre-registration

Enabled by Cloud
Attend this session to enable your business to take the best advantage of cloud computing. This half day workshop is organized in three modules: Strategy, Cloud Brokering and Cloud Maturity.

In the first module you will work through the key areas of a strategy. You will then select appropriate factors in context of your business, for each key area. From there, you will form the skeleton of your own strategy.

In the second module you will evaluate the various models for integrating a cloud broker into your eco-system, and select an appropriate design and blueprint involving the broker across the cloud service layers and lifecycle. You will then identify the most important Usage Scenario’s for your deployment.

In the third module you will evaluate the maturity of your current cloud deployments. From there you will review the main updates necessary to achieve a higher level, in context of important cloud benefit realisations for your organisation.

Presenter:
Ryan Skipp, T-Systems Global Portfolio and Solution Development, T-Systems GmbH
Anand Chaganty, Product Manager, Cloud & Infrastructure Services Group, Infosys
Prasanna Raman Sridhar, Senior Technology Architect, Cloud & Infrastructure Services Group, Infosys

Workshops require additional pre-registration

10:30 AM – 10:45 AM Break
10:45 AM – 12:15 PM Workshop AM 1 Continued
Workshop AM 2 Continued
12:15 PM – 01:15 PM Break
01:15 PM – 02:45 PM

Exploring Platform as a Service
Platform as a Service (PaaS) is the cloud service model focused on rapid development and deployment of cloud based applications. Participants in this session will review the capabilities and strengths of the major PaaS solutions available today and discuss the important industry trends and innovations. We will deep dive into enterprise requirements including the private cloud approach and the PaaS portion of the Cloud Maturity Model. In addition, we will discuss the importance of cloud-aware applications and the hackathon approach to teach developers how to create applications for the cloud. This session will include a hands-on exercise where participants will deploy a sample application to PaaS; no coding skills are required. You will learn about ODCA resources available including the Cloud Maturity Model (CMM), PaaS Interop Usage Model and Architecting Cloud-Aware Applications paper.

Presenter:
Catherine Spence, IT Principal Engineer, Intel Corporation
Dustin Hicks, Information Architect, Microsoft
Wayne Lund, Advisory Field Engineer, Pivotal
Jamie O'Meara, Community Engineer, Pivotal
Sachin Ashtikar, Sr. Technical Integrator and Staff Engineer, Intel Corporation

Workshops require additional pre-registration

Cloud Procurement and Commercials
With enterprise focus on reducing the time taken to identify, assess, onboard and deploy cloud services, it is timely to ask the following questions:

  • How does the agility of and easy access to cloud-based services introduce challenges for the existing governance structures as they attempt to control and maintain business goal alignment and compliance?
  • How can corporate procurement and contracting processes be updated and optimized to better deal with procurement of cloud services and support the business goal of agile, fit for purpose, and safe solutions?
  • How can organizations align risk and reward decisions, enabling them to balance business value with control, and agility with governance?
  • How can enterprises leverage the ODCA Procurement in the Cloud white paper, the Commercial Framework master usage model, PEAT, and Intel CloudFinder to optimize and streamline the cloud RFP, assessment of options, contract and agreement negotiations, regulatory and policy compliance, and cloud onboarding with agility, efficiency and standardization?

Specific topics and activities in this interactive workshop will include:

  • Assessing the readiness of your procurement processes for cloud procurement
  • Assessing how commercial negotiations and contract generation can be streamlined
  • Working through a representative RFP and Procurement lifecycle, leveraging ODCA PEAT and the ODCA Commercial Framework
  • Working through a representative use case within Intel Cloud Finder to shortlist service providers that meet the RFP and ODCA requirements

Attend this session to understand key ODCA resources that help you to streamline your commercial and procurement processes for cloud services.

Presenter:
Ryan Skipp, T-Systems Global Portfolio and Solution Development, T-Systems GmbH
Ed Simmons, Executive director Platform Engineering, UBS

Workshops require additional pre-registration

02:45 PM – 03:00 PM Break
03:00 PM – 04:30 PM

Workshop PM 1 Continued

Workshop PM 2 Continued

Workshop Best Practice ODCA U Session Hot Topic Hackathon Proof of Concept Platinum Sponsor Gold Sponsor Meet Ups Keynote Benefits
07:30 AM – 08:20 AM Continental Breakfast
08:30 AM – 09:20 AM

Open Data Center Alliance Forecast Keynote
Enterprises are undergoing rapid innovation of data centers to keep pace with today's business challenges. In this keynote, Mario Mueller, ODCA Chairman and Secretary and Vice President IT Infrastructure at BMW, will share the progress of ODCA's work in delivering requirements for data center services and chart ODCA's goals and charter for the next phase of widespread adoption of the cloud. Attendees will walk away with a clear path on deriving value from ODCA in shaping their cloud strategies and accelerating solutions availability in the market.

Presenter:
Correy Voo, Infrastructure CTO, UBS

09:20 AM – 09:30 AM Break
09:30 AM – 10:15 AM

ODCA Board Best Practice: SAP
Right now, you can manage your entire business – HR, finance, customers and procurement – in the cloud. Tap into the rapid innovation that the Cloud enables and adapt your processes quickly to ever changing market dynamics and customer needs. In this best practice session, Wesley Mukai, Vice President for HANA Cloud Computing at SAP, will share the best practice for data center services and cloud solutions at SAP based on ODCA's framework.

Presenter:
Wesley Mukai, Vice President, HANA Cloud Computing, SAP

Hot Topic Panel: To SaaS or Not to SaaS: Application of SaaS solutions in the enterprise
Software as a Service (SaaS) is often attractive to enterprises for the TCO benefits alone. Paid for on a subscription basis and accessed via Internet connection, SaaS reduces licensing fees for the enterprise, as well as IT support costs by outsourcing hardware and software maintenance. Additional benefits include easy scalability and accessibility. But what about entrusting company data to a third-party provider? Service outages? Government compliance? Application integration and performance? This panel will take a look at some of the key factors enterprises must take into consideration when deploying SaaS.

Moderator:
Ben Kepes, Founder, Diversity Ltd.

Presenter:
Catherine Spence, IT Principal Engineer, Intel Corporation
Hiroshi Honjo, Senior Manager, Data Center Business, NTT DATA Corporation
Ed Simmons, Executive director Platform Engineering, UBS
Oguzhan (Ozzy) Genis, Vice President, Cloud & Infrastructure Delivery and Customer Officer of the Office of the CIO, SAP SE
Lance Friend, SVP, Capgemini

TOSCA PoC
With the Topology and Orchestration Specification for Cloud Applications (TOSCA) framework, one expects to achieve a strong level of interoperability when packaging an application or service for deployment to a Cloud Platform. T-Systems tested the OASIS TOSCA specification together with its Labs and University partners. This session will share the results and some of the important considerations that arose from the PoC.

Presenter:
Ryan Skipp, T-Systems Global Portfolio and Solution Development, T-Systems GmbH

10:15 AM – 10:25 AM Break
10:25 AM – 11:10 AM

ODCA Board Best Practice: HPC@BMW
Virtual simulations can handle more and more areas in vehicle development with better quality resulting in an strongly increasing demand for virtual simulation to complement or replace costly and time consuming physical simulations. The need for high performance computing (HPC) cycles necessary to perform these simulations grows accordingly resulting in requirements in computing power, electricity, cooling and floor space that have to be met. This talk will give an overview about our approaches to handle these demands in terms of architecture, co-location and cloud solutions.

Presenter:
Wolfgang Burke, HPC Solution Building & Operation, BMW

Hot Topic Panel: DevOps as Cloud Adoption Accelerant
Enterprises approach cloud computing models adoption from various trajectories. Many times multiple and unrelated trajectories. But DevOps principles and best practices help align cloud strategies to produce more strategic pan-IT planning, inclusive implementations and better business outcomes. This panel explores how and why cloud and DevOps make a strong partnership.

Moderator:
Dana Gardner, Principal Analyst, Interarbor Solutions, LLC

Presenter:
Correy Voo, Infrastructure CTO, UBS
Winston Bumpus, DMTF President Emeritus, Chair of the Open Software Defined Data Center Incubator, Director of Standards Architecture at VMware
Vishnu Bhat, Senior Vice President and Global Head – Cloud, Infosys
David Casper, CTO North America, Moogsoft
Steve Birkel, Director of Cloud Services Engineering, Intel IT, Intel Corporation
Prasanna Raman Sridhar, Senior Technology Architect, Cloud & Infrastructure Services Group, Infosys

Maximizing Your Cloud Service Quality and Costs
Attend this session to hear how Disney, Intel, Appnomic Systems, and the ODCA Infrastructure Work Group delivered a study of how to measure Standard Units of Measure (SUoM) across multiple cloud providers. You will see application and platform performance results of deploying the same application across three platforms including public and private. This approach of technology, tools, and methods can be used to hold your own cloud providers accountable for performance and cost management - using ODCA usage models.

Presenter:
Ed Simmons, Executive director Platform Engineering, UBS
Ray Solnik, President, Appnomic Systems, Inc.

11:10 AM – 11:20 AM Break
11:20 AM – 12:05 PM

ODCA Board Best Practice: UBS
ODCA President and UBS Infrastructure & Applied Innovation CTO, Correy Voo, will share the influence of ODCA requirements in his organization’s cloud strategy and will discuss how UBS leverages its participation in the ODCA to progress internally focused cloud strategies. He will also share insights into the architectural principles, frameworks and technical specifications being applied to the evolving requirements of the business.

Presenter:
Correy Voo, Infrastructure CTO, UBS

Hot Topic Panel: Software Defined Networks in the Enterprise
An emerging network-management technology, software-defined networking (SDN), offers the promise to overcome many limitations imposed by current-generation networking technology. SDN centralizes the control functions of the network, decoupling the data plane from the control plane and serving as the intelligence of the network, determining how the overall network functions. SDN will address a number of service provider infrastructure issues, but can also benefit enterprises in the form of increased network reliability, simplicity and security while increasing OpEx savings, while also offering more visibility, automation, and management of devices, users and services. This panel will discuss the pros and cons (security) of SDN for the enterprise.

Moderator:
Scott Lowe, Engineering Architect and Independent Blogger, VMware

Presenter:
Amit Sanyal, Senior Director of Product Management and Technical Marketing, Dell Networking
J Michel Metz, Sr. Product Manager, Cisco Systems, Board of Directors, SNIA
Jens Fuchs, Vice President, Cloud Platform Services, SAP
Kevin Clarke, Director of Cloud Engineering, Verizon Terremark

TOSCA: An Open Standard for Business Application Agility and Portability in the Cloud
Business applications are the crown jewels of the new, cloud-based, application-centric economy. Cloud service providers and their diverse platform technologies are striving to serve these increasingly complex, mission-critical business applications. However, rapidly accelerating business, technical, and even regulatory requirements for applications make it increasingly difficult for cloud service providers and cloud platform technologies to meet the needs of innovative businesses for speed, accuracy and agility.

What was missing, until recently, was an open standard that would enable business to capture and automate the use of expert knowledge regarding essential details such as business application components, dependencies, and a wide range of requirements that could be automatically matched to corresponding cloud service provider capabilities. Cloud vendor software leveraging such an open standard would enable, for the first time, a truly competitive ecosystem where cloud platform and service providers can leap beyond commoditization in order to compete, innovate, and better serve the accelerating needs of cloud-based businesses.

The Topology and Orchestration Specification for Cloud Applications (TOSCA) is a new open standard created with the active participation of leading technology vendors, cloud service providers, and customers that facilitates all of the above goals and more. TOSCA defines the interoperable description of applications; including their components, relationships, dependencies, requirements, and capabilities, thereby enabling portability and semi-automatic management across cloud providers regardless of underlying platform or infrastructure; thus expanding customer choice, improving reliability, and reducing cost and time-to-value. These characteristics also facilitate the portable, continuous delivery of applications (DevOps) across their entire lifecycle. In short, they empower a much higher level of agility and accuracy for business in the cloud.

The growing impact of TOSCA has already inspired an OASIS Interop with six vendors demonstrating cross-cloud interoperability, an ODCA Proof-of-Concept demonstration, and several open source projects. This lively and fast-paced session is suitable for both business and technology focused thought-leaders, and will provide you with a better understanding of the potential and business impact of TOSCA.

Presenter:
Paul Lipton, VP, Industry Standards and Open Source, CA Technologies
Derek Palma, President/CTO/Founder, Vnomic
Matt Rutkowski, Senior Engineer, Master Inventor, IBM
Richard Probst, VP, Infrastructure Technology Strategy, SAP

12:05 PM – 01:15 PM

Keynote: State of Cloud Migration…What's Occurring Now, and What Will in 2015 and 2016
While public cloud computing continues to mature as a technology, those in charge of public cloud solutions within enterprises adopt the technology at their own pace, and for their own reasons. Indeed, they are all on separate journeys, but with many of the same business objectives. In order to determine the progress of enterprises’ journey to the public cloud, Gigaom created a survey designed to understanding what is happening within enterprises that are adopting public cloud computing.

Key items discovered in this survey include:

  • 1. The use of public cloud computing is quickly expanding, and most organizations already exploit public cloud-based resources to run both critical and non-critical business systems.
  • 2. Application development and testing are among the highest value uses of leveraging the public cloud, and most enterprises have moved from proof of concept to actual deployments in the last few years.
  • 3. A larger number of business units leverage public cloud resources that are made up largely of AWS and a few other public cloud providers.
  • 4. A surprising number of public cloud instances support the daily operations of many businesses, with a smaller percentage emerging as heavy users that leverage a massive amount of public cloud resources.
  • 5. First cloud projects are a thing of the past, with most working on their second, third, or more major cloud deployments.
  • 6. Change management and cloud governance are becoming more commonplace and accepted by enterprises.

In this lunchtime keynote presentation, David Linthicum provides a look at what’s occurring right now as enterprises move to public clouds using real data from real adopters. What’s more, Linthicum will provide predictions around what is likely to occur in the world of cloud computing in 2015 and 2016, as well as recommendations around how you can exploit changes and growth of cloud-based platforms to your own best advantage.

Presenter:
David Linthicum, SVP, Cloud Technology Partners, Cloud Computing Analyst, Gigaom Research

01:15 PM – 02:10 PM

HP Platinum Sponsor Session: Why Open Platforms Matter to Enterprises and Developers
The industry needs cloud solutions built on an open, extensible architecture that delivers consistent access to infrastructure, runtimes and application resources. As customers continue to adopt cloud service-based solutions, they need to avoid vendor lock-in, simplify building of complex cloud environments, and quickly develop cloud-ready applications that drive massively scalable cloud models.

Presenter:
Josh Barry, Senior Product Manager, HP

Welcome to ODCA U
Come to this session to get grounded on the ODCA technical landscape and matriculate into “ODCA University.” This session provides a brief introduction to the ODCA usage models and a sneak peek into the technical content that will be presented in the other ODCA U sessions.

Presenter:
Catherine Spence, IT Principal Engineer, Intel Corporation

Hackathon
This Hackathon will focus on the ODCA’s recently published paper: Open Data Center Alliance Best Practices: Architecting Cloud-Aware Applications Rev.1.0. The paper contains nine design patterns that show developers how to architect applications that run well in a cloud. The Hackathon will be a friendly competition where teams drawn from ODCA membership and the broader community will create a cloud app. Not only will the hackathon help reinforce the concepts described in the paper but there is a social agenda because teams will be building apps for non-profit usage: the theme is to create an app that does volunteer matching.

Hosted by HP, this is an excellent oportunity for peer-to-peer engagement, where developers are invited to learn more about the ODCA and how our best practices can support the creation of cloud based applications while also supporting a greater cause. Note: Individuals/teams must sign up prior to Forecast to participate. Visit: http://opendatacenteralliance.org/forecast2014/hackathon/ for more information.

Judges:
Natasha Sakina Alani, Director for Citywide Teen Services, Boys & Girls Clubs of San Francisco
Julianne Idlet, Staff, CYCLE Kids
Catherine Spence, IT Principal Engineer, Intel Corporation
Susan Wu, Board of Directors, CloudNOW, Co-Found & VP of Customer Success, FunnelBeam

Mentor:
Zeph Harben, Chief Technology Officer, VolunteerMatch

Presenter:
Bette Clem, Technical Program Manager, IT Collaboration & Productivity Engineering Group, Intel Corporation

02:10 PM – 02:20 PM Break
02:20 PM – 03:10 PM

VMware Platinum Sponsor Session: The Grand Challenge, Simplifying IT to Unleash Innovation
In this platinum keynote, Paul Strong will deliver a talk on how the cloud helps businesses spend less time worrying and more time creating.

Presenter:
Paul Strong, VP & Chief Technology Officer, Global Field, VMware

ODCA U: Business Strategy Enabled by Cloud MuM
This new usage model guides the creation of a business strategy enabled by cloud-based services. Attend this session to learn the key considerations that should be taken into account when developing a business strategy for cloud adoption and business transformation.

Presenter:
Ryan Skipp, T-Systems Global Portfolio and Solution Development, T-Systems GmbH

Hackathon
This Hackathon will focus on the ODCA’s recently published paper: Open Data Center Alliance Best Practices: Architecting Cloud-Aware Applications Rev.1.0. The paper contains nine design patterns that show developers how to architect applications that run well in a cloud. The Hackathon will be a friendly competition where teams drawn from ODCA membership and the broader community will create a cloud app. Not only will the hackathon help reinforce the concepts described in the paper but there is a social agenda because teams will be building apps for non-profit usage: the theme is to create an app that does volunteer matching.

Hosted by HP, this is an excellent oportunity for peer-to-peer engagement, where developers are invited to learn more about the ODCA and how our best practices can support the creation of cloud based applications while also supporting a greater cause. Note: Individuals/teams must sign up prior to Forecast to participate. Visit: http://opendatacenteralliance.org/forecast2014/hackathon/ for more information.

Judges:
Natasha Sakina Alani, Director for Citywide Teen Services, Boys & Girls Clubs of San Francisco
Julianne Idlet, Staff, CYCLE Kids
Catherine Spence, IT Principal Engineer, Intel Corporation
Susan Wu, Board of Directors, CloudNOW, Co-Found & VP of Customer Success, FunnelBeam

Mentor:
Zeph Harben, Chief Technology Officer, VolunteerMatch

Presenter:
Bette Clem, Technical Program Manager, IT Collaboration & Productivity Engineering Group, Intel Corporation

03:10 PM – 03:20 PM Break
03:20 PM – 04:10 PM

Dell Platinum Sponsor Session: ODCA and Its Role in the Future of Data Centers
This session will explore the important role of the Open Data Center Alliance and its critical place among various bodies and organizations around openness within and across present and future data centers.

Presenter:
Manish Patil, Sr. Director for Technical Strategy & Engineered Solutions, Dell Enterprise Solutions group

ODCA U: SaaS Data Exchange
An overview of the new Data Exchange for SaaS Usage Model is provided in this session. This usage model addresses the challenges that many organizations face when exchanging data with a SaaS provider. It also describes steps organizations can take in the planning and implementation phases to remediate these challenges.

Presenter:
Vijay Mungara, Enterprise Architect, IT Big Data Architecture Lead, Intel Corporation

Hackathon
This Hackathon will focus on the ODCA’s recently published paper: Open Data Center Alliance Best Practices: Architecting Cloud-Aware Applications Rev.1.0. The paper contains nine design patterns that show developers how to architect applications that run well in a cloud. The Hackathon will be a friendly competition where teams drawn from ODCA membership and the broader community will create a cloud app. Not only will the hackathon help reinforce the concepts described in the paper but there is a social agenda because teams will be building apps for non-profit usage: the theme is to create an app that does volunteer matching.

Hosted by HP, this is an excellent oportunity for peer-to-peer engagement, where developers are invited to learn more about the ODCA and how our best practices can support the creation of cloud based applications while also supporting a greater cause. Note: Individuals/teams must sign up prior to Forecast to participate. Visit: http://opendatacenteralliance.org/forecast2014/hackathon/ for more information.

Judges:
Natasha Sakina Alani, Director for Citywide Teen Services, Boys & Girls Clubs of San Francisco
Julianne Idlet, Staff, CYCLE Kids
Catherine Spence, IT Principal Engineer, Intel Corporation
Susan Wu, Board of Directors, CloudNOW, Co-Found & VP of Customer Success, FunnelBeam

Mentor:
Zeph Harben, Chief Technology Officer, VolunteerMatch

Presenter:
Bette Clem, Technical Program Manager, IT Collaboration & Productivity Engineering Group, Intel Corporation

04:10 PM – 04:20 PM Break
04:20 PM – 05:10 PM

Verne Global Platinum Sponsor Session: Making Better Business Decisions with Big Data and IoT
The rise in big data, as well as the looming impact of the Internet of Things (IoT), has highlighted how different data is today than a decade ago, from everything from the gathering sources to usage of information. With the data revolution, enterprises are able to take data generated from people and machines to turn into insight that may ultimately refine how they operate, as well as allow them to innovate and solve complex industry issues.

For enterprises looking to capitalize on the data growth, they need to ensure that not only is there enough power to meet computing demands, but that it’s reliable, renewable, energy-efficient and cost effective.

This presentation will explore how Verne Global and Datapipe are working together to enable enterprises to better their business decisions with the help of data. Through firsthand knowledge, the session will highlight what companies must do to ensure sufficient infrastructure and computing capabilities are in place as they look towards future innovation.

Presenter:
Jorge L. Balcells, Director of Technical Services, Verne Globa
John Landy, Chief Technology Officer, Datapipe

ODCA U: Bringing Agility in Cloud Risk Management
Mature and agile organizations take a strategic and enterprise view of cloud risk management to ensure that business objectives are met with appropriate consideration of risks and rewards.

Enterprise businesses are demanding a high rate of velocity and agility in identifying, assessing, selecting and implementing cloud services. Driving effective and sustainable cloud implementations in this complex landscape requires mature, robust, and right sized risk management practices in response to the business desire to quickly and safely implement cloud computing.

This ODCA-U session will discuss best practices and practical implementation of Enterprise risk management strategy, policies and practices to make cloud risk management easy, simple, relevant, agile and sustainable ensuring that organizational goals and objectives are safely met, and risks and rewards are equitably balanced.

Presenter:
Ed Simmons, Executive director Platform Engineering, UBS
Ryan Skipp, T-Systems Global Portfolio and Solution Development, T-Systems GmbH

Hackathon
This Hackathon will focus on the ODCA’s recently published paper: Open Data Center Alliance Best Practices: Architecting Cloud-Aware Applications Rev.1.0. The paper contains nine design patterns that show developers how to architect applications that run well in a cloud. The Hackathon will be a friendly competition where teams drawn from ODCA membership and the broader community will create a cloud app. Not only will the hackathon help reinforce the concepts described in the paper but there is a social agenda because teams will be building apps for non-profit usage: the theme is to create an app that does volunteer matching.

Hosted by HP, this is an excellent oportunity for peer-to-peer engagement, where developers are invited to learn more about the ODCA and how our best practices can support the creation of cloud based applications while also supporting a greater cause. Note: Individuals/teams must sign up prior to Forecast to participate. Visit: http://opendatacenteralliance.org/forecast2014/hackathon/ for more information.

Judges:
Natasha Sakina Alani, Director for Citywide Teen Services, Boys & Girls Clubs of San Francisco
Julianne Idlet, Staff, CYCLE Kids
Catherine Spence, IT Principal Engineer, Intel Corporation
Susan Wu, Board of Directors, CloudNOW, Co-Found & VP of Customer Success, FunnelBeam

Mentor:
Zeph Harben, Chief Technology Officer, VolunteerMatch

Presenter:
Bette Clem, Technical Program Manager, IT Collaboration & Productivity Engineering Group, Intel Corporation

05:10 PM – 05:20 PM Break
05:20 PM – 06:10 PM

ODCA Board Q&A Panel

Moderator:
Marvin Wheeler, Executive Director, ODCA

06:30 PM – 09:00 PM

Forecast Marquee Reception
The marquee reception will be at Ruby Skye - 420 Mason St., one block from Union Square. We will provide bus transportation from the Palace to Ruby Skye.

Workshop Best Practice ODCA U Session Hot Topic Hackathon Proof of Concept Platinum Sponsor Gold Sponsor Meet Ups Keynote Benefits
07:30 AM – 08:20 AM Continental Breakfast
08:30 AM – 09:20 AM

Luminary Keynote: The Magic Behind the Magic - Using Technology to Enhance Guest Experience at Disney
As the world's number one theme park group, Walt Disney Parks & Resorts focuses on its guests and continuously innovates in the back end to help them get even more out of time spent in Disney resorts. To that end, in 2013 Walt Disney World introduced an ambitious new program called MyMagic+, a single integrated system of engagement that combines MyMagic+multiple records including trip planning, ticketing, CRM, asset management, and payment. The My Disney Experience website and mobile app are the portal for guest planning and the MagicBand (an RFID enabled wrist band worn by guests) executes on site when guests tap the band to MyMagic+ touch points all over the resort, from the front gates to hotel room doors to every point of sale. In this luminary keynote, Snehal Desai, Director of Technology for Walt Disney Parks and Resorts, will discuss the technology behind this park revolution - what was the problem statement, how Disney went about architecting the solution, and key learnings from the implementation from both guests and cast members that will continue to enhance the park experience.

Presenter:
Snehal Desai, Director, Information Technology, Walt Disney Parks and Resorts

09:20 AM – 09:30 AM Break
09:30 AM – 10:20 AM

Gold Sponsor Session: EMC Corp - Build a hybrid cloud
Over 70% of CIOs say that Hybrid Cloud is their desired IT-as-a-Service operating model, but very few are in production. Learn how EMC built a Hybrid Cloud LIVE in front of 10,000+ customers and how their best practices can be used by CIOs looking to accelerate their own Hybrid Cloud plans.

Presenter:
Nikhil Sharma, Sr. Director, Next Gen Cloud Solutions, Office of CTO, EMC Corporation

Gold Sponsor Session: Infosys - Simplifying IT and Evolving with the Cloud
Hybrid IT is a reality that's changing the way enterprises look at data, IT infrastructure and computing. The need of the hour is to simplify IT as enterprises grow. While cloud provides the known benefits of agility and cost-savings, there is a requirement for them to change some of the fundamentals of the way they operate to continue to reap benefits of the cloud.

Presenter:
Vishnu Bhat, Senior Vice President and Global Head – Cloud, Infosys

ODCA U: Infrastructure as a Service (IaaS)
This ODCA U session brings together the key usage models that describe IaaS including compute, storage and network. This is a fresh take on the enterprise perspective on IaaS and the important requirements.

Presenter:
David Casper, CTO North America, Moogsoft
Ed Simmons, Executive director Platform Engineering, UBS

Hackathon
This Hackathon will focus on the ODCA’s recently published paper: Open Data Center Alliance Best Practices: Architecting Cloud-Aware Applications Rev.1.0. The paper contains nine design patterns that show developers how to architect applications that run well in a cloud. The Hackathon will be a friendly competition where teams drawn from ODCA membership and the broader community will create a cloud app. Not only will the hackathon help reinforce the concepts described in the paper but there is a social agenda because teams will be building apps for non-profit usage: the theme is to create an app that does volunteer matching.

Hosted by HP, this is an excellent oportunity for peer-to-peer engagement, where developers are invited to learn more about the ODCA and how our best practices can support the creation of cloud based applications while also supporting a greater cause. Note: Individuals/teams must sign up prior to Forecast to participate. Visit: http://opendatacenteralliance.org/forecast2014/hackathon/ for more information.

Judges:
Natasha Sakina Alani, Director for Citywide Teen Services, Boys & Girls Clubs of San Francisco
Julianne Idlet, Staff, CYCLE Kids
Catherine Spence, IT Principal Engineer, Intel Corporation
Susan Wu, Board of Directors, CloudNOW, Co-Found & VP of Customer Success, FunnelBeam

Mentor:
Zeph Harben, Chief Technology Officer, VolunteerMatch

Presenter:
Bette Clem, Technical Program Manager, IT Collaboration & Productivity Engineering Group, Intel Corporation

10:20 AM – 10:30 AM Break
10:30 AM – 11:20 PM

Open Your Datacenter
OpenStack is the most widely supported open source cloud technology platform, making it ideal for enterprise organizations with preferred technologies and unique requirements. With its standard APIs, broad ecosystem of integrated technologies, and ability to span both private, public and hybrid clouds, OpenStack is providing many organizations with new agility in their datacenters. Learn how large enterprise users like Disney, Best Buy and Wells Fargo are approaching the shift to the cloud, moving to infrastructure consolidation under a single management layer with OpenStack.

Presenter:
Jonathan Bryce, Excutive Director, OpenStack Foundation

OPEN HALF HOUR

ODCA U: Cloud Service Brokering
Cloud service brokerage is an emerging hot topic for cloud computing. These intermediary services are positioned between the cloud subscriber and one or more cloud providers, to enable fast and on-demand provisioning. This session will explore the new Cloud Services Brokering usage model including key considerations and usage scenarios.

Presenter:
Ryan Skipp, T-Systems Global Portfolio and Solution Development, T-Systems GmbH
Prasanna Raman Sridhar, Senior Technology Architect, Cloud & Infrastructure Services Group, Infosys
Anand Chaganty, Product Manager, Cloud & Infrastructure Services Group, Infosys

Hackathon
This Hackathon will focus on the ODCA’s recently published paper: Open Data Center Alliance Best Practices: Architecting Cloud-Aware Applications Rev.1.0. The paper contains nine design patterns that show developers how to architect applications that run well in a cloud. The Hackathon will be a friendly competition where teams drawn from ODCA membership and the broader community will create a cloud app. Not only will the hackathon help reinforce the concepts described in the paper but there is a social agenda because teams will be building apps for non-profit usage: the theme is to create an app that does volunteer matching.

Hosted by HP, this is an excellent oportunity for peer-to-peer engagement, where developers are invited to learn more about the ODCA and how our best practices can support the creation of cloud based applications while also supporting a greater cause. Note: Individuals/teams must sign up prior to Forecast to participate. Visit: http://opendatacenteralliance.org/forecast2014/hackathon/ for more information.

Judges:
Natasha Sakina Alani, Director for Citywide Teen Services, Boys & Girls Clubs of San Francisco
Julianne Idlet, Staff, CYCLE Kids
Catherine Spence, IT Principal Engineer, Intel Corporation
Susan Wu, Board of Directors, CloudNOW, Co-Found & VP of Customer Success, FunnelBeam

Mentor:
Zeph Harben, Chief Technology Officer, VolunteerMatch

Presenter:
Bette Clem, Technical Program Manager, IT Collaboration & Productivity Engineering Group, Intel Corporation

11:20 AM – 11:30 AM Break
11:30 AM – 12:20 PM

ODCA Board Best Practice: T-Systems
Featuring leaders from the ODCA, these sessions will highlight world class use cases on enterprise IT innovation.

Presenter:
Reyk Bederke, Portfolio & Solution Design, T-Systems International GmbH

ODCA U: eDiscovery and Forensics
The requirement for the preservation and production of electronically stored information (e-Discovery) is a requirement of the American Federal Rules of Civil Procedure (FRCP). As corporate information is moved to the cloud the fulfilling of these requirements becomes more challenging for enterprises that operate in the USA.

As well as the requirements for e-Discovery, organisations often require to undertake forensic examination of assets in order to determine the nature of an attack or to pursue internal investigations.

This session will discuss the subject of e-Discovery and Forensics from an enterprise perspective and a framework by which companies subject to these requirements can operate with cloud providers.

Presenter:
Steve Watson, Chief Data finder - eDiscovery and mobile forensics, Intel Corporatio

Hackathon
This Hackathon will focus on the ODCA’s recently published paper: Open Data Center Alliance Best Practices: Architecting Cloud-Aware Applications Rev.1.0. The paper contains nine design patterns that show developers how to architect applications that run well in a cloud. The Hackathon will be a friendly competition where teams drawn from ODCA membership and the broader community will create a cloud app. Not only will the hackathon help reinforce the concepts described in the paper but there is a social agenda because teams will be building apps for non-profit usage: the theme is to create an app that does volunteer matching.

Hosted by HP, this is an excellent oportunity for peer-to-peer engagement, where developers are invited to learn more about the ODCA and how our best practices can support the creation of cloud based applications while also supporting a greater cause. Note: Individuals/teams must sign up prior to Forecast to participate. Visit: http://opendatacenteralliance.org/forecast2014/hackathon/ for more information.

Judges:
Natasha Sakina Alani, Director for Citywide Teen Services, Boys & Girls Clubs of San Francisco
Julianne Idlet, Staff, CYCLE Kids
Catherine Spence, IT Principal Engineer, Intel Corporation
Susan Wu, Board of Directors, CloudNOW, Co-Found & VP of Customer Success, FunnelBeam

Mentor:
Zeph Harben, Chief Technology Officer, VolunteerMatch

Presenter:
Bette Clem, Technical Program Manager, IT Collaboration & Productivity Engineering Group, Intel Corporation

12:20 PM – 01:40 PM

Underwriting Sponsor Keynote: Re-architecting the Data Center for the Digital Service Economy
Shannon Poulin, the Vice President of the Data Center Group; General Manager of the Datacenter Marketing Group; and General Manager of the Enterprise IT Solutions Group at Intel Corporation, is responsible for driving Intel's enterprise data center business. In this keynote Shannon will provide Intel's vision for re-architecting the data center for the digital service economy and highlight how Intel is investing in key technologies that will help enable enterprises to access the increased efficiency and agility of software defined infrastructure.

Presenter:
Shannon Poulin, Vice President, Data Center Group, General Manager, Datacenter Marketing Group, General Manager, Enterprise IT Solutions Group, Intel Corporation

01:40 PM – 02:30 PM

Hot Topic Panel: Build vs. Buy
In many enterprises this is framed as a CapEx (owning) vs. OpEx (renting) debate, with multiple stakeholders involved in the decision. It’s rarely a black and white choice and multiple factors are in play: Cost, security and compliance, reliability/disaster recovery, uniqueness of need, business benefit in the long-term by building vs. buying in the short term. This panel will look at when it makes the most sense to build vs. buy.

Moderator:
Das Kamhout, Cloud Orchestration Architect, Principal Engineer, Intel Coporation

Presenter:
Tate Cantrell, CTO, Verne Global
W Pitt Turner IV, Executive Director Emeritus, Uptime Institute
Jonathan H. King, Vice President, Cloud Strategy and Business Development, CenturyLink Technology Solutions
Jack Pouchet, Vice President, Business Development and Energy Initiatives, Hyperscale Solutions, Emerson Network Power, Board Member and Vice President, The Green Grid

ODCA U: Cloud-Aware Applications
Leveraging the unique benefits of the cloud requires a specialized approach to application architecture. The right design enables business agility, massive scaling, ability to burst, and high resiliency. Plus, it promotes resource efficiency and can minimize costs. If you are involved in providing applications or services in the cloud, attend this session to learn the principles of cloud-aware application design and to explore emerging architectural patterns which maximize cloud advantages.

Presenter:
David Casper, CTO North America, Moogsoft, Co-Chair, Infrastructure Workgroup, ODCA

Gold Sponsor Session: T-Systems, presented by PricewaterhouseCoopers
This session will present an approach for cloud certification highlighting benefits, topics, and challenges. The T-Systems Cloud Integration Center (CIC) and ODCA criteria will be used as an example base.

Presenter:
Dr. Simone Rudolph, Manager, Risk Assurance Solutions, PricewaterhouseCoopers

02:30 PM – 02:40 PM Break
02:40 PM – 03:30 PM

Hot Topic Panel: Service Orchestration for the Enterprise
In this panel on Service Orchestration, a group of industry and end-user experts will discuss elastic cloud resources and the most important factors and elements necessary for consumers to sustainably invoke cloud services from a cloud provider, and to then run those services. In a multitenant environment designed to meet performance criteria and implement SLAs, enterprise IT managers should expect monitoring, remediation, reporting, and management capabilities that meet a definition of true service orchestration. This interactive session should arm you with a number of important factors to consider in your adoption of cloud-based services.

Moderator:
David Linthicum, SVP, Cloud Technology Partners, Cloud Computing Analyst, Gigaom Research

Presenter:
John Wilmes, Director of IoT Projects, TM Forum Distinguished Fellow, TM Forum Co-founder, Svarog Technology Group
Laurent Liscia, CEO and Executive Director, OASIS
Ray Solnik, President, US, Appnomic
Ken Lee, Senior Director of Product Marketing, Virtualization & Cloud Platforms Networking, Cloud & Service Provider Group, Citrix Systems, Inc.
Winston Bumpus, DMTF President Emeritus, Chair of the Open Software Defined Data Center Incubator, Director of Standards Architecture at VMware
Lance Friend, SVP, Capgemini

ODCAU: Software Defined Networking - What's New?
A look at the rev 2.0 software defined networking (SDN) ODCA usage model, the incorporation of network function virtualization, and five new usage scenarios.

Presenter:
Chris Swan, CTO, CohesiveFT
Kevin Clarke, Director of Cloud Engineering, Verizon Terremark

03:30 PM – 03:40 PM Break
03:40 PM – 04:30 PM

Hot Topic Panel: Exploiting Data for Enterprise Advantage
This session will explore the important role of the Open Data Center Alliance and its critical place among various bodies and organizations around openness within and across present and future data centers.

Moderator:
Marvin Wheeler, Executive Director, ODCA

Presenter:
Arun Jacob, Director of Product Management, HP
Randy Garrett, Program Manager, DARPA
Kaushik Kunal Das, Senior Principal Data Scientist, Pivotal Software, Inc.
Dr. P. A. Subrahmanyam, Big Data Workgroup, Cloud Security Alliance

Benefits of ODCA Membership
Join a panel of ODCA members who will give an overview of the organization, discuss various membership levels and benefits, and take questions from the audience.

Moderator:
Karen Keehan, Lead ODCA Advisor

Presenter:
Ed Simmons, Executive director Platform Engineering, UBS
Prasanna Raman Sridhar, Senior Technology Architect, Cloud & Infrastructure Services Group, Infosys
Ray Solnik, President, US, Appnomic Systems, Inc
Winston Bumpus, DMTF President Emeritus, Chair of the Open Software Defined Data Center Incubator, Director of Standards Architecture at VMware
David Casper, CTO North America, Moogsoft
Allyson Klein, Director of Leadership Marketing, Intel Corporation

CMM & CMM Implementation Framework
In addition to the Cloud Maturity Model (CMM), the ODCA team have been working on a practical framework to guide implementation of the CMM, and to guide organisations with actions to achieve an increased cloud maturity level based on the increased business benefits that the increased levels should offer. This session will explore the capability areas, and a framework of actions (and resulting artefacts) leading between the various CMM levels.

Ryan Skipp, T-Systems Global Portfolio and Solution Development, T-Systems GmbH

04:30 PM – 04:40 PM Break
04:40 PM – 05:30 PM

Forecast Closing Reception and Awards Ceremony

Presenter:
Catherine Spence, IT Principal Engineer, Intel Corporation